Adidas Originals
To celebrate adidas originals 70th anniversary we decided to go big in the smallest possible way. We wanted to illustrate that when you buy a pair of originals you're getting more than shoes, you're actually unboxing legends. We worked with House Special to create one of a kind figurines and sets as we wanted it to feel like the most epic home made diorama ever.
We also wanted to create bespoke bumpers that weren't just cut downs from the spot. We chose a handful of iconic moments and added motion to achieve this.